As we set out to walk (and boy did we walk, lots!) this year’s NRA Show and International Wine, Spirits & Beer Event show floors, the “art in motion” technology packed into the Timberland PRO® Five Star Series provided the perfect, comfy fit (and remedy!) for our fatigue-weary feet.
Timberland PRO introduced at NRA Show 2009 their anti-fatigue Fall 2009 and Spring 2010 footwear lines, called the FiveStar Series, for restaurant and hospitality tread warriors.
The technology coupled with sleek style kicks all-day comfort and support into high gear. Go on, slip on a pair and take ‘em for a test drive. The Mond (for the gents, pictured right) and Rosette (for the ladies) styles were definite showstoppers.
We caught up with a Timberland PRO spokesperson to ask why the company unveiled this fancy pro footwear at the NRA Show.
“NRA provides a great platform for us to interact with the best in the hospitality industry, generate quality leads and showcase our premium quality footwear designed for hospitality industry professionals, the new Timberland PRO’s Five Star Series. This was our second year attending the show and we believe it will continue to be an important touch point for us,” said Susan Emerick, marketing manager, Timberland PRO.
It’s not just about bottom line profits for this company, Timberland is also committed in a big way to doing business in ways that are good for you and our planet. This company knows exactly what kind of footprint they want to leave on the environment. And they are doing so in the following ways.
• Facilities powered by solar, wind and water energy
• Footwear that uses alternatives to PVC plastic
• A healthy dose of organic and recycled materials
• 100% trash-made shoe boxes
• A goal to plant 1 million trees by 2010 (we’re curious to know if they plan to reach this goal by May 22, 2010…the start of NRA Show 2010)
Additionally, look for Timberland PRO’s team around the country as the company continues its youth engagement in partnership with Skills USA at its National Leadership Skills Conference, June 21-26, 2009. And, they will also be out in full force supporting the National FFA Days of Service at the National FFA Convention as part of a special project of the National FFA Foundation on October 21-24, 2009.
We look forward to seeing Timberland PRO, other footwear and restaurant/hospitality companies as they return next year for NRA Show 2010, May 22-25, taking place at Chicago’s McCormick Place.
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